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If you have a life insurance policy, you might think that the only role your insurer plays is to provide you with vital peace of mind. You pay your premium each month and, in return, the insurer keeps your policy in force, one which will provide much needed funds for your loved ones should the worst happen.

Increasingly, however, insurers are developing new ways of supporting their customers.

For example, the following support services might be on offer:

Counselling

  • General counselling
  • Bereavement counselling
  • Mental health counselling
  • Support when recovering from illness

Medical Helplines

  • Second medical opinions
  • Wellbeing support helpline
  • General health helpline
  • Remote GP services

Other Medical Services

  • Physiotherapy advice
  • Health MOT etc.
  • Wellbeing videos
  • Annual health checks
  • Nutritional support
  • Neurological therapy
  • Prescription delivery

Financial Assistance

  • Assistance with travel costs
  • Hospital parking payment help
  • Physiotherapy costs help

Other Services

  • Recruitment of replacement staff for your business when existing staff become ill
  • Access to solicitors, e.g. for probate
  • Consumer rights guidance
  • Employment rights and other work issues advice
  • Financial guidance
  • Advice for carers

No one insurer will offer all of these, and the exact level of support varies from one provider to another, but it’s likely that your insurer will offer quite a few of these support services.

This support is very welcome indeed in the modern world, where cost of living pressures are all too obvious, and where one in four of us experience mental illness, not to mention the fact that many people struggle to get NHS GP appointments.

Life insurance is something you should very much be considering from the start of your adult life, especially if you have children, or a mortgage, or you earn more than your partner.

Income protection – which pays a replacement income should you be unable to work due to accident or sickness – is something you need to consider taking out as soon as you are in employment. What would the consequences be were you to cease receiving a wage and be forced to reply on the very limited state support?

Critical illness insurance might also be appropriate for adults of any age – after all you can be diagnosed with a serious illness at any age, no matter how young and healthy you might feel. This type of insurance is often taken out to protect a mortgage, and ensure the balance is paid off were you to be diagnosed with a critical illness. It is important to note, however, that critical illness can be a useful way of ensuring that you (and any children) can receive a lump sum to pay for medical treatment or nursing costs, or for the necessary modifications to your home to adapt to your condition.

Examples of insurance Moneysworth has arranged for under 30s in 2024 include:

  • £100,000 of combined life and critical illness cover over a term of 30 years, for a 28-year-old-woman to cover her mortgage. The premium was £31.05, and this was more than the standard cost of this insurance, owing to the client’s mental health issues
  • £1,300 per month of income protection benefit or a 27-year-old man, with the benefit amount to increase each year in line with inflation. This benefit level covered around 70% of his take home pay. The benefit would be paid for a maximum of two years’ absence from work. Although the plan runs to age 68, the premium was just £15.47 per month.
  • £171,000 of life cover over 32 years, at a cost of £16.60 per month, for a 26-year-old woman. The amount paid out will decrease over time in line with the expected reduction in the balance of her capital repayment mortgage. Here, the insurer increased the premium by £7 per month owing to the client’s mental health disclosures.
  • £285,000 of decreasing cover to protect his mortgage, plus an additional £50,000 of level cover for his family. These were arranged over 35-year terms for a 26-year-old man, at a combined cost of just £23.12 per month.
  • £260,000 of life cover for a 29-year-old man, which provides enough to clear his mortgage in the event of death, plus an additional amount for his family. The policy also provides a level lump sum of £25,000 should his child be diagnosed with one of the critical illnesses covered by the policy, all for just £11.62 per month.
  • £211,500 of decreasing cover for a 29-year-old woman, to cover her mortgage. The premium is £14.03 per month, and had been increased by around £4 per month because of her history of depression.
  • £270,000 of decreasing cover for a 29-year-old woman, to cover her mortgage for the whole its 35-year term. The premium is £20.72 per month, and had been increased by around £10 per month because of her complex medical history
  • £195,000 of level cover for a 27-year-old woman, to cover her mortgage for the whole of its 30-year term. The premium is £18.68 per month, and had been increased by around £12 per month because of her epilepsy
  • £260,000 of life cover for a 28-year-old woman, which provides enough to clear her mortgage in the event of death, plus an additional amount for her family. The policy also provides a level lump sum of £25,000 should her child be diagnosed with one of the critical illnesses covered by the policy, all for just £24.89 per month. This cost figure includes an increase of around £10 from the standard rate due to her multiple sclerosis and mental health issues

Perhaps the best reason for taking out life insurance, critical illness insurance or income protection insurance at an early stage in your adult life is that your premiums will be much cheaper than would be the case at an older age.

If you would like to find out more, then contact Moneysworth today to see how we can help.

If people don’t take out life insurance, critical illness insurance or income protection insurance, then one of the reasons they might give is that they are prepared to take the risk and so they do not take steps to minimise the financial consequences of dying or becoming ill.

The problem with this approach is that, by not looking at appropriate insurances, you are potentially exposing your loved ones to the risk as well. A recent study by insurer LV= found that the average UK worker’s income supports as many as three people – so think about whether your spouse, partner and dependants could manage if your income was taken away suddenly.

The same study also exposed the low levels of savings held by the UK population, with 40% of workers not having an emergency fund of the recommended three months’ worth of average expenditure. This means that large numbers of people cannot rely on their savings to replace a wage earner’s income should the worst happen.

Life insurance can provide sufficient funds to replace the income of a family breadwinner should they pass away. It’s also possible to add critical illness cover to the policy, so that the same sum is paid out should you contract a serious illness.

Income protection policies can be set up to pay a significant proportion of your income, should you be unable to work due to accident or sickness.Moneysworth are experts in arranging lifecritical illness and income protection insurance. We are a whole-of-market specialist protection broker and we can search the entire marketplace to find the most suitable product and provider for your individual circumstances. Contact us today to find out more.

One of the main reasons why people might not take out the life insurance and other protection they require is that they think it would be too costly. 

In 2017, insurer Sun Life asked people to estimate the likely premium for £100,000 of life cover, and the average estimate turned out to be almost five times the correct figure!

Other studies have suggested that many people believe Covid-19 has driven a significant hike in premiums, but again, this is not the case. With the Covid threat having diminished, and death rates now down around the historic average, there is no reason for the insurers, who operate in a very competitive market, to charge any more than they need to.

These two recent cases illustrate how we can arrange competitive life cover for our clients:

  • 43-year-old woman who took out an income protection policy with a monthly benefit of £2,000. The plan also had a four-week deferred period, with the benefit payable for a maximum period of two years, payable should she be unable to work due to injury or illness before the age of 68. The monthly premium was £38.81. This premium could be achieved despite the client being HIV positive and having a recent episode of anxiety.
  • 29-year-old man who took out £260,000 of level life cover over 32 years, for just £11.62 per month.

Moneysworth can search the entire marketplace for the most suitable product and provider for your individual circumstances. We advise on and arrange life insurance, critical illness and income protection insurance and particularly specialise in finding cover for clients with complex individual circumstances, such as those with medical conditions, or who reside outside of the UK. Contact us today to find out more.


When you think of protection insurance, your first thought might be life insurance. Life cover is certainly important to make sure your family don’t lose out financially, should the worst happen.

Ideally, you should have life cover for the following eventualities:

  • To provide a sum to pay for your funeral
  • To pay off your mortgage
  • To provide replacement income for your family if your wages are no longer available

While life insurance is undoubtedly important, don’t underestimate the importance of critical illness and income protection insurance.

What are critical illness and income protection insurance?

Critical illness insurance provides a lump sum should you contract a serious illness, such as heart disease, stroke, multiple sclerosis and more advanced cancers. This lump sum can then be used to pay off your mortgage and/or to pay medical and care costs and/or to convert your home to make domestic arrangements easier while you are ill.

Another valuable feature of critical illness is that you can also cover your children, so that you receive a sum of money if one of them was diagnosed with a serious illness.

Income protection insurance pays a replacement income should you be unable to work for an extended period due to accident or sickness. Income protection can either be long-term, i.e. it will pay out until the policy ends or you go back to work; or short-term, where the length of time it pays out for is limited to perhaps one, two or five years. 

Do I need critical illness and income protection insurance?

These types of insurance can be of benefit to almost anybody. Anyone can contract a critical illness, and anyone can become ill and need to take time off work, indeed you probably know someone who has been forced to do this at some stage.

If you are single with no dependants, then you might also have little need for life cover, especially if you also don’t have a mortgage. Critical illness and income protection might therefore be a higher priority.

Exploding the myths – critical illness insurance

It won’t happen to me.

Unfortunately, serious illnesses are far from uncommon. For example, Cancer Research UK says that 1,000 people are diagnosed with cancer in the UK every day. The British Heart Foundation claims that 260 people will need to be admitted to hospital today, as a result of a heart attack. Leading insurer LV asserts that a 30-year old man has a 21% chance of contracting a serious illness before age 70.

If I get a serious illness, my life insurance will pay out.”

Life insurance policies only pay out when you die, or if a medical professional believes you have a terminal illness that will lead to death within 12 months. Cancer Research UK also says that 50% of people diagnosed with cancer live for at least 10 years. This means that people are increasingly likely to survive critical illnesses and to require medical and other assistance for several years while living with the condition.

I have private medical insurance.

This is a different type of insurance that normally only covers the direct costs of your treatment. You need critical illness insurance if you want to pay for longer-term care, or to modify your home, or to pay off your mortgage.

My family will care for me if I get ill.

This may be true, but remember that they might need to stop work, or at least reduce their working hours, to do this, thus reducing the household income significantly. You might also need specialist nursing care that only a healthcare professional can provide, or you might want to pay for modifications to your home to help with your domestic living arrangements while you are ill. It’s also great to have the peace of mind that your mortgage will be paid off if you become critically ill.

The insurers don’t pay out.

The insurers Moneysworth typically uses all had payout rates of between 87% and 98% for critical illness insurance claims, according to their most recent annual statistics.

Exploding the myths – income protection insurance

It won’t happen to me.”

Large numbers of people need to take time off work due to illness, indeed you may well know someone who has had to do this recently. Government data shows that, at the time of writing, 2.5 million people of working age in the UK are on long-term sick leave.

My employer will take care of me.”

Many employers do give you sick pay for a certain time, but how many will carry on paying you for several years? You might need to check your employee handbook very carefully. Even if you know of a colleague who was paid in full for a six-month absence, it is possible that the company did so on a discretionary basis, and that it was not contractually obliged to do so.

One of the best things about income protection policies is that they come with a range of ‘deferred periods’. The deferred period is the length of time for which you need to be off work before the policy starts to pay out. If your employer doesn’t give you any sick pay, you can select a deferred period of four weeks (usually the shortest deferred period available with this type of insurance). If your employer will give you full pay for three months, you can choose a 13-week deferred period.

I can rely on state benefits.”

At the time of writing, state support for those on sick leave is just £109.40 per week, which is clearly a very limited amount. The application process for this benefit can also be very complex.

I can’t afford it.

Income protection premiums can be fairly significant, but this is because the insurer might need to keep paying a significant proportion of your salary for the rest of your working life, in the worst case scenario. Consider that, in return for your premium, you get considerable peace of mind. If affordability is an issue, we can look to arrange a cheaper short-term policy for you, where the payout period might be capped at one, two or five years.

I am self-employed.

Many insurers will still offer this cover to the self-employed. Also, if you’re thinking that you could still generate an income from the business if you were ill, consider carefully how realistic this is. If it’s a small business and you are a senior manager, it could well be the case that the business is severely affected by your absence.

The insurers don’t pay out.

The insurers Moneysworth typically uses all had payout rates of between 81% and 93% for income protection insurance claims, according to their most recent annual statistics.

How we can help

Moneysworth are experts in arranging critical illness and income protection insurance. We are a whole-of-market specialist protection broker and we can search the entire marketplace to find the most suitable product and provider for your individual circumstances. Contact us today to find out more.

You may be aware of the Consumer Duty, which was introduced by our regulator, the Financial Conduct Authority (FCA), on 31st July 2023.

The Consumer Duty places new obligations in financial services firms to take positive actions to ensure they deliver good outcomes for their clients.

Moneysworth believes that, in order to ensure our clients get the very best outcomes, we need to explore all possible options when it comes to finding a suitable provider and product.

Have you been told by another broker that you can’t get life insurance, critical illness insurance or income protection insurance?

If this applies to you, then give Moneysworth a try. We cannot guarantee that we can get you covered, but we promise to do our very best. 

Other brokers who say they can’t help you might not be protection specialists, or it might be that they are unwilling to take on the extra work involved with a more complex case. Neither of these apply to Moneysworth. Life insurance and other areas of protection are the only areas we advise on. 

We have extensive experience of securing insurance for clients with many different medical conditions. We know which providers are likely to consider your application sympathetically. We are not afraid to challenge insurers if we think they have been unreasonable in declining an application, or if they are proposing to charge an unduly large premium, and we have been successful in this respect on a number of occasions.

Contact us today if you’ve been finding it difficult to get life insurance, critical illness insurance or income protection insurance.